- Артикул:00-00000044
- Автор: Adrian Pilbeam
- ISBN: 978-1-408-22003-0
- Обложка: Мягкая обложка
- Издательство: Pearson Education Limited (все книги издательства)
- Город: England
- Страниц: 96
- Год: 2010
- Вес: 245 г
Книга на английском языке
Working Across Cultures is designed for use on its own or with the Market Leader series. Ideal for students who need to learn the language of more specialised areas of business English, the book focuses on the reading skills and vocabulary development required for Working Across Cultures Working.
Contents
Working across cultures
1 Overcoming cultural barriers
2 Communicating across cultures
3 Working styles in I a pan
Doing business in foreign markets
4 Doing business in China
5 Keeping employees happy In India
6 The importance of understanding the local culture
International mergers
7 Why international mergers often fail
8 Making an international merger work
9 Rescuing a merger that's going wrong
Living: and working: in a foreign country
10 International assignments
11 Expatriate families
12 Bringing up children abroad
Working in international teams
13 Working in virtual teams
14 A mixed -culture workforce
15 Working in international project groups
Training and development
16 Giving new recruits an international outlook
17 Improving the skills of international leaders
18 Hiring university graduates from China
Check Tests
Answer key
Glossary