Keys To Management David Cotton
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Keys To Management

Keys To Management
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Артикул: 00804922
Автор: David Cotton
Издательство: Longman (все книги издательства)
Место издания: London
ISBN: 978-0-17-555825-4
Год: 2012
Переплет: Мягкая обложка
Страниц: 224

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«Keys to Management» is a course in Business English for upper-intermediate to advanced students wishing to extend their knowledge og management theory and practice. A particular feature of the course is the emphasis on developing oral communication in a wide range of business stuations.

Each of the fourteen units deals with an important aspect of management such as the manager’s role, planning and stategy, goal-setting, motivation, performance appraisal, leadership and the management of time. Each unit consists of a preliminary discussion, a reading passage. A language study section, a case study, role-plays, a writing task and a listening passage.


1 The manager's role

2 Frederick W. Taylor: Scientific Management

3 The Quality of Working Life

4 Decision-making

5 Top management - planning and strategy

6 Goal-setting

7 The management of time

8 Motivation

9 Performance appraisal

10 Centralisation or decentralisation?

11 Communications

12 Leadership

13 Management in multinationals

14 Social responsibility

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